Byrne Equipment Rental held a long-awaited in-person Product Open Day on 18 March at their Abu Dhabi facilities, located in the heart of Musaffah, Abu Dhabi
Doors opened at 9am, and clients were invited to come along and view Byrne’s extensive range of equipment that was on display, inclusive of diesel and hybrid generators, cargo containers, temporary buildings, hoist and access and more.
Steve Caygill, regional general manager UAE and Oman and group head – specialist divisions, said, “This has also been a great opportunity to showcase the capabilities of our equipment, for example our Temporary Buildings. The team prepared a variety of internal configurations and different set-ups to showcase the diversity of the units and we were able to showcase medical facilities, VIP and junior sleeper accommodation, kitchen and catering facilities, mess hall and office set ups. This was a great way to demonstrate the diversity of our equipment and our full product offering to both our existing and prospective clients, and highlight that we offer a 360 service – we are the single source solution for equipment rental across the entire GCC.”
The out-door display of equipment was designed as a walk through, enabling clients to walk freely around the site and view the items up close and personal. Refreshments were served inside one of the temporary building units which had been set up to showcase a mess hall, enabling visitors to experience the product in its entirety.
Furthermore, clients also had a chance to try out some of the equipment as the team were able to demonstrate the efficiency of some of the machines, namely the Hoists and Mast Climber, showcasing the ease of access for servicing and the benefits of the units.
Steve added, “The Open Day was a great success and it presented a fantastic opportunity to network with new and existing clients, showcase our equipment rental solutions and build momentum for a busy year ahead.”