Yokogawa and CiDRA enter into a distributor agreement

450px Yokogawa office musashinoYokogawa office in Musashino City, Japan. (Image source: Kici/Commons)Yokogawa will distribute CiDRA’s Line of SONARtrac Flow and Entrained Air Measurement Systems in Southeast Asia, Middle East, and Korea

Yokogawa Electric Corporation and CiDRA Corporate Services Inc. have announced that they have entered into a distributor agreement. Yokogawa will sell CiDRA’s SONARtrac range of flowmeters in the Southeast Asian markets of Malaysia, the Philippines, Singapore, Thailand, Vietnam, and Indonesia; the Middle Eastern markets of Bahrain, Egypt, Kuwait, Oman, Qatar, Saudi Arabia, and the UAE; and the Republic of Korea. Yokogawa Australia, Yokogawa New Zealand, and CiDRA have been successfully working together for two years, so this agreement will now extend coverage to include Southeast Asia, the Middle East, and Korea.

Kersi Aspar, a Yokogawa vice president and head of the Global Sales Center at the company’s IA Platform Business Headquarters, “Yokogawa has an extensive flowmeter lineup that includes vortex, magnetic, clamp-on ultrasonic, and Coriolis flowmeters. Based on our two years’ experience selling SONARtrac in Australia and New Zealand, we believe that its unique sonar-based non-contact flow and entrained air measurement systems nicely complement our flowmeter lineup, and enhance the portfolio of industry leading products and solutions that we provide to the Southeast Asian, Middle Eastern, and Korean markets. This will enable us to expand into the mining, chemical, refining, coal processing, power, and other markets.”

John Viega, CiDRA’s vice president of Global Sales said, “We are extremely pleased to build upon our existing relationship with Yokogawa. Yokogawa is widely recognized as a leader in high quality and innovative technology and solutions, and very much like CiDRA, has a steadfast commitment to customer requirements for safety and operational and process efficiency.” 

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